NOIS is a platform that brings creators and music lovers together. Its roadmap calls for an upcoming PFP drop, the proceeds of which will fund the creation and distribution of music tracks, which will most likely also be minted on the Solana blockchain. It plans to initially use Darkblock’s protocol to deliver valuable content to its community by directly attaching it to their PFPs.  The content it expects to attach may include music videos, behind-the-scenes footage, concept art, thank-you messages, and more.

Using Darkblock’s multichain protocol and free app, creators and NFT projects are able to encrypt multimedia content; permanently store it on Arweave’s decentralized content blockchain; and then immutably attach it to their NFTs. It’s what we call “decentralized unlockable content,” which means that not only is the encrypted content stored in a decentralized manner, but it is also unlockable by the NFTs’ owners anywhere that integrates the protocol. In NOIS’ case, holders will be able to unlock their NFTs’ exclusive content on the NOIS website, via Darkblock’s app, and on the Night Market marketplace once it launches. Darkblock is also working on a Chrome extension that will allow people to view and unlock their NFTs’ Darkblock content on Magic Eden.

NOIS plans to use Darkblock to not only offer added protection for its NFTs’ assets, but to also increase the value of its PFPs for its holders over time by turning them into tokenized containers for exclusive content. It plans to also use Darkblock to increase the utility of its future Music NFTs by attaching additional assets, whether music videos or the track’s stems to encourage remixing.

We look forward to working with NOIS team to explore how decentralized unlockable content can add value to a PFP project, and return value to its community.

About Darkblock

Darkblock, a web3 pioneer in decentralized content delivery and monetization, enables creators to control the distribution, accessibility, and monetization of their content without making it right-click-savable. By turning NFTs into tokenized vaults for digital content (e.g., music, videos, podcasts, films, comics, ebooks, 3D metaverse or gaming assets, or even HTML files), Darkblock provides the infrastructure creators need to harness the power of web3 technology, unlock new storytelling and community-building tools, explore new business models and ultimately build a new creator economy free from platform control.

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Musicians have discovered that NFTs offer a perfect vehicle to sell their music directly to fans, bypassing traditional industry structures and giving themselves the opportunity to explore new Web3-native business models. With NFTs, musicians can create unique digital assets that represent their music, such as albums or individual tracks, which their fans can then buy and collect. This gives fans an opportunity to support their favorite artists in a new way and, because they own a piece of the music, they’re more invested in the success of that artist, all of which creates a more meaningful relationship between musicians and their fans.

Last month, we at Darkblock did a deep dive into Literary NFTs and how authors were harnessing Web3 technology to sell their books to fans. It was such a success, that we decided to do it again—this time with music. Throughout March, we’ll explore how musicians are using NFTs and Web3 technology to find new ways to engage with fans and make a living from their work.

Here’s the schedule of Twitter Spaces and YouTube livestreams as of now. It will be updated throughout the month.

Past

Music NFTs &. The Future of Music w/ Yunice & Ash — March 8
A discussion about how musicians are approaching Music NFTs with Ash Fishman, founder of Klezma.io and its first Web3 music cohort, and Yunice, a musician w/ 400 Music NFTs under her belt.
Listen to the recording

Dialogue w/ Dope Stilo: From the Metaverse to the Cryptoverse to an Arena Near You — March 9
A YouTube livestream chat Dope Stilo, an LA-based artist who’s grown his audience through the non-traditional means of performing in metaverse concerts & dropping Music NFTs.
Watch the recording

A Web3 Music Journey with Songs of Eden — March 14
Songs of Eden is a musician with millions of Spotify streams, a multi-platinum music producer, and a pioneer in Web3 Music. He’s minted Music NFTs, held metaverse concerts, used Darkblock to reward holders w/ exclusive content, and is even preparing to launch a PFP project. Join us as Songs tells us about his journey of exploration in Web3 music.
Listen to the recording

Upcoming

Breaking into Music NFTs w/ Belle Mt — Thurs., March 16, 2pm EST
Belle Mt, an indie alt-pop band from the UK, recently sold out its first Music NFT. We’ll speak with Matt from the band about his experience entering the Web3 space and how he’s approaching this new world.
Set your reminder

Investing in Musicians with Phlote Music DAO — Tues., March 21, 2pm EST
Phlote Music DAO is a music discovery and investment platform that uses Web3 tools to support up-and-coming musicians.
Set your reminder

More events will be added as we go. To keep tabs on the events we’ll be hosting, join our Discord.